Popular Pays is the leading platform for agile advertising, which addresses an industry in transition through a powerful mix of creativity and technology to connect a global network of creators. The Popular Pays platform streamlines operations and provides access to an expert service team. This formula brings customer’s creative campaigns to market faster, making a bigger impact and adding flexibility to their operations. In March 2022, Popular Pays joined Lightricks, a globally recognized provider of tools and services for the creator community. Founded in 2013, Lightricks is well known for developing several popular mobile video and photo editing apps, including Videoleap, Facetune2 and Photoleap. The company has more than 600 million downloads, and more than 600 employees located across five countries.