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Performance Marketing Team Lead

Full Time

Location

Israel

Lightricks Uk

We want to continue our tradition of creating award-winning apps - in London! Our R&D-oriented office offers the agility and excitement of a startup while at the same time reaping the benefits of an established and successful company.

Location

DESCRIPTION

Jerusalem

Israel

Lightricks Germany

Do you want to work on beautifully crafted applications in a creative startup environment while enjoying the benefits of a mature and profitable company? Then read on. We are currently forming a new team in Munich and are looking for top-notch developers who share our vision of democratizing creativity with award-winning apps.

JOB DESCRIPTION

DESCRIPTION

Lightricks is looking for a User Acquisition Team Lead to join the Performance Marketing team! As a User Acquisition Team Lead, you will have the opportunity to manage a team that is handling a multi-million dollar monthly marketing budget for our successful app brands in one of the most promising, well-funded and profitable companies in Israel.

Lightricks is looking for a User Acquisition Team Lead to join the Performance Marketing team!

As a User Acquisition Team Lead, you will have the opportunity to manage a team that is handling a multi-million dollar monthly marketing budget for our successful app brands in one of the most promising, well-funded and profitable companies in Israel.


Responsibilities

  • Lead a team of online campaign managers to become experts in their domains, and tell the right story to the right user across all segmentations and funnel stages
  • Build and closely monitor media plans in line with CPA, ROI, budget and LTV targets. Set aggressive targets for revenue and conversions from all online channels and ensure these KPI’s are being met
  • Develop benchmarks, set goals, plan and execute online marketing strategies
  • Create insightful, data-driven reports and draw meaningful conclusions that drive overall sales growth
  • Design A/B tests to measure lift in campaign performance and improve conversion rate
  • Identify relevant trends and marketing opportunities, stay up to date with industry and platforms developments
  • Perform self-directed performance analyses and communicate key findings to team
  • Collaborate with internal creative team 
  • Implement testing methodologies to ensure constant improvement of KPI’s, including response and conversion rates and multivariate testing

Requirements

  • 5+ years of experience in a marketing position, preferably promoting mobile apps, with a substantial track record in leading revenue driven and cost effective business growth at scale.
  • 2+ years of experience managing hands-on significant monthly PPC budgets ($100K and up) for a mobile app - must
  • Experience with Google Ads, Ad Networks, DSP and other PPC channels
  • Exceptional analytical and quantitative skills, strong Excel skills
  • Ability to prioritize, plan and work independently, take initiative to find answers and make informed decisions
  • Experience working at a subscription-based business - a plus
  • Strong interpersonal communication and highly developed cross-organization social skills.
  • B.A. in a relevant field (communications, statistics, business, etc) - a plus
  • High level of English

Benefits

  • An amazing option plan
  • Competitive salary
  • Generous pension
  • Subsidised private healthcare, lunch and gym membership.
  • Refreshments! Fruit, veggies, snacks & of course, lots of coffee!

We’re open to suggestions on perks!

Benefits

  • Competitive salary
  • Amazing stock option plan
  • 28 days of paid vacation + 13 public holidays
  • Subsidised lunch
  • Home office policy
  • Team events
  • Subsidised gym membership
  • Relocation allowance, if needed
  • Fruit, snacks & coffee



We’re open to suggestions on perks!

APply

If you believe you're the right fit and are interested in joining the team - please fill out the following form:

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